We have done our best to organize all of the WAHM articles on marketing into categories for your convenience. However, some topics fall into more than one category. If you can find what you are looking for, use the search box on the top left of this page and enter the WAHM marketing information you are searching.
In addition, you can submit your own WAHM articles.
Below are our categories:
Want to get into your customers' heads? These types of market research WAHM articles are for you. They will show you how to research your market to learn their deepest desires. You will also learn how to analyze your competition to gain the upper hand over them. With out this knowledge, your business is driving blind.
Spread the word about your business. This WAHM Marketing category will show you how to get referrals for your business. Growing a lead list, creating buzz for your business and creating a Internet viral marketing campaign will also be covered in this category.
In a world with so much competition, you can only succeed by setting yourself apart from the rest. Creating a brand marketing strategy for your business will help you to establish yourself in your market and show your customers why they should choose you over the competition.
Don't forget to add public relations into your WAHM marketing plan. These WAHM aritlces will help you learn what is public relations to keep an eye on what others are saying about you. Build credibility and a keep control over your reputation.
Build a relationship with your customers through an email marketing plan. Learn to build a list and nurture that list to receive sales from customers that have come to like and trust you.
Sometimes it is just best to get infront of your customer. Work the trade shows, throw the parties, and deliver the goods through webinars. If it is an event, these WAHM articles will help you learn about how to use it in your WAHM marketing by creating event marketing strategies.
Leverage yourself by creating an affiliate program to help sell your products. This WAHM marketing category will cover Internet marketing online affiliate program management, JV partnerships, and the benefits that come with it.
It is becoming harder and harder to get in the top 10 in the search engine results pages. These Internet search engine optimization marketing WAHM articles will show you how to optimize your website for the search engines and leverage online advertising opportunities such as Google Adwords and other ad networks.
Find all things copywriting here. Covered in this section will be copywriting information on traditional sales letters, persuasive PPC ads, SEO copywriting content and metatags and more.
This type of WAHM marketing is the funnest. Focus your marketing on holidays such as Christmas, Valentines Day, and others, and have fun using creative holiday marketing tips found here. Share your ideas with us as well.
This is the most important, yet overlooked aspect of marketing. Customer loyalty programs are much more than just a thank you card. Keep your customers happy, and they will keep coming back and bring others with them. Without good customer service, no amount of marketing in the world could help your business.
This type of marketing is a bit controversal, but without it, charities would not survive. Give back to your community by participating in cause related marketing activiities. These WAHM articles will cover how to create a campaign.
It is funny that the smaller our world gets because of the Internet, local Internet marketing is getting more important. This is because people are social beings. They like to see the face they are working with and interact with them in person. And on that note
As I said, people are social Social networks are more than just for finding old friends. It is a way to get to know your customers, build relationships with them, and manage your brand and reputation. However, you must be careful to do it right or you may sabatage your business. Blogs, Wikis, and other Web 2.0 strategies will also be covered in this section of WAHM articles.
Traditional direct marketing can still be powerful. Sending out that post card can tip a customer to your side if they are on the fence when making a decision to purchase from your WAHM business. Learn a direct mail marketing idea that can help you reach out to your customers.
Website Design warrants another entire website. Therefore, I will lead you to some resources where you can find the information to easily and quickly create an effective website to market your business. However, you will find some of our WAHM articles in marketing that cover some aspects of building a website and are important to cover before starting a new website design. These sections can include types of market research, brand marketing strategy, Internet search engine optimization, and copywriting information.
Having a business consists of many activities. The categories you find here cover the marketing aspect. You can find more information on our blog where we cover additional aspects. How to Start a WAHM Business, family work management, outsourcing and employees, and more WAHM tips are found in our blogs WAHM articles.